digital marketing - graphic designer
Brand Story

Refine Digital Media was originally established as a part-time freelance business. We are a creative design and digital media agency. 

Refine became a full-time business under the name Refine Design • Creative Content Strategies, before its name changed to Refine Digital Media in 2020.

In the early stages of the Covid-19 pandemic, we had to pivot and focus from growth to 100% support for our client base.  It was our sole focus to help them weather the storm the pandemic was serving up. Some clients were forced to close the doors and some were able to operate as essential businesses. One thing they had in common was that they needed to drive their online presence more strongly than ever. 

Web development and digital presence as a whole were paramount.  Launching all our focus into supporting those needs helped determine the needs and future direction of Refine. And at its core, was always the same; supporting the people behind the businesses.  It was time to Refine their Digital Media, and that’s when the name finally suck!

Meet our Team

Our diverse team is an eclectic group of designers, strategists, marketers, thinkers and listeners. Our singular goal is to provide the best experience to help our clients build their businesses.

Without every one of these brilliant contributors, we wouldn’t be the team we are today.  Our communication skills through content, creative design, web development and client support lead us and drive us each day.

Krista Pellow

Krista Pellow, RGD., CDP.

Creative Director
Krista's love for art and design began at a very young age and always dreamed of leading a creative team and building something special. Her vision in business ownership has always been people-focused and directed by her own personal standards of what should be expected from a service + product lead business. She is a Certified Registered Graphic Designer with 18 years of professional Graphic Design Experience, an Advanced Diploma in Graphic Design, a graduate in 3D Animation and BA in Communication Studies. She enjoys being a Leader, a Student, a Manager and a Teacher, continually challenging herself and pushing her own boundaries to learn new skills.

Fidaa Suleiman

Digital Production Designer
Fidaa Suleiman has been working at Refine Digital Media since Feb 2021 as a Digital Production Designer. She graduated from Lebanese International University in Art Science "Graphic Design" in 2011. And she upgraded her certificate in Canada. Fidaa has more than 10 years of experience in Marketing and Branding. She worked as an instructor in Graphic Design in 2018. Her slogan is to be a perfectionist in creativity and to spread beauty in the world.
Megan Nguyen

Megan Nguyen

Intermediate Web Developer
A creative and detail-oriented web designer who graduated from Interactive Media Design Marketing at Fanshawe College. With 2+ years of hands-on experience in web design, graphic design, and video editing. I pride myself on my creative skills and problem-solving. Designed WordPress websites and promotional campaigns from initial concept through execution. Background includes marketing, social media, and interactive media design. 
Sayali Kamat

Sayali Kamat

Marketing & Communication Strategist
Working with Refine Digital Media, Sayali joined us back in Fall 2021 as our Marketing & Communications Strategist. She did her graduate degree in Management Studies from the University of Mumbai and completed her post-graduate programs from Fanshawe College in Public Relations & Marketing.

Habiba Elgendy

Design and Content Strategist
Habiba is a professional graphic designer seasoned with over 10 years experience. She graduated with honours with her Graphic Design B.A. and Anthropology Minor from the American University in Cairo. She Joined Refine in 2021 and is currently on maternity leave with her first child. She is a motived designer with her goals to empower businesses and communities through design and creative strategy in order to help them reach their visions and goals.
Get in Touch

Have a project in mind? Take a minute to fill out our project form. We’d love to hear about it.

E-Mail Us:

Call Us:

(519) 852-1094

Our location:

London, Ontario

Drop Us a Line

    graphic designer

    We are a leading digital marketing agency dedicated to your design, branding and digital business needs. With your business goals in focus, we will help you plan and develop customized marketing and digital strategies, branding solutions, graphic design, and media management plans customized and dedicated to saving you time and earning your business growth.